About the Herald-Mail
100 Summit Avenue
Founded:The Morning Herald was the first daily newspaper in Hagerstown, beginning publication in 1873. The Mail converted to daily in 1890. The two newspapers merged in 1920 and were purchased by Schurz Communications in 1960. The Daily Mail, published in the afternoon, and The Morning Herald were merged into one morning paper, The Herald-Mail, in October 2007. The Herald-Mail newspaper is published daily Monday through Sunday.
Circulation:Monday–Saturday — 31,957; Sunday —36,778
Average Readership:60,000 adults daily
Circulation Area:Hagerstown is located in Western Maryland. About 20% of our newspaper readership is in Pennsylvania and West Virginia. The newspaper is distributed in all three states, with the most circulation in Maryland.
Population:According to the U.S. Census BureauWashington County’s estimated population was 145,384, as of July 1, 2008. Hagerstown, the county seat, had an estimated 39,640 people in 2007.
Customers:More customers rely on The Herald-Mail as the primary source of advertising information for every major category than all other media combined in the Hagerstown market area.
The Washington County Market:According to the Hagerstown-Washington County Economic Development Commission there are 3,550 businesses in the county including manufacturers, financial services and distribution companies. The distribution of employment by industry: 25% in trade, transportation and utilities; 14% in education and health services; 12% in manufacturing; and 10% in financial services. Hagerstown-Washington County is one of the top tourism destinations in Maryland, with Antietam National Battlefield drawing tourists from around the world and Prime Outlets attracting shoppers from throughout the Mid-Atlantic region.
Key Executives:Andy Bruns, president and publisher; Jake Womer, executive editor; Brittney Hamilton, advertising director; Dave Elliott, director of product development; Brian Sease, operations director; Susan Snyder, assistant to the publisher, human resources assistant; Kim Reno, controller; Liz Thompson, digital director; Brian Tedrick, circulation director; Brian Taylor, information technology manager.
Average Monthly Statistics: 4 million page views; 330,000 unique visitors
The www.herald-mail.com Web site is the most-viewed, up-to-the-minute, local information source for the Tri-State area. Obtain information on local, regional and national news as well as entertainment, sports, business, weather, shopping, real estate, video, photos, reader comments, local cost-saving coupons and moreOther Web sites powered by The Herald-Mail Company are: www.shopthetristate.com; www.searchthetristate.com. Also view The Herald-Mail on MySpace.com (search myheraldmail); on Facebook(search The Herald-Mail); and on Youtube.com(search The Herald-Mail Company) to see the latest local videos.
HMTV6News, weather and other information airing on Antiteam Cable Channel 6. HMTV6 is produced in studios at The Herald-Mail offices. HMTV6 includes news produced by The Herald-Mail newsroom and by HMTV6 anchors, sports reports, weather reports and features such as The Rowland Rant and The Calendar. The channel airs 24-hours a day, seven days a week.
Market Size:143,600 adults
Median Age:46 years
Higher Education:29% are college graduates
Household Makeup:42% have children under 18 years old
Median Family Income:$56,900
Internet Access:70% at home; 8% elsewhere
Source:2008 Market Study conducted by RTR/Essex3
- The Herald-Mail employees raised $20,834 for the United Way of Washington County
- Major sponsor of Breast CancerAwareness
- Sponsored the 4th of July "Salute to Independence" concert at Antietam National Battlefield
- Sponsored the Blues Fest "Cabin Fever" Birthday Bash and the Western Maryland Blues Fest
- Hosted the Washington County Spelling Bee; the winning eighth-grade student competes in the Scripps National Spelling Bee in Washington, DC
- Partnered with the Washington County Board of Education to highlight the Washington County Public Schools' Student of the Month, donating a $100 savings bond to the winning student
- Partnered with the Maryland Symphony Orchestra to honor their student vocalist and/or instrumentalist of the month
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