Over the past few years, farmers and small business owners have come to realize that they need to systematically look “down the road” and strategize for success rather than simply take “each day as it comes,” by writing and using a business plan.
“Your Future in Focus” is an eight-evening Penn State Extension workshop series designed to teach farmers and food business owners the necessary steps of setting the goals and objectives for their enterprise, with the goal of drafting a written plan.
The class differs from other business planning sessions in that guest speakers, presentations, and the curriculum focus exclusively on agricultural and food businesses and the opportunities and risks that these types of ventures bring.
The target audience is all business owners, as well as those who are interested in becoming agricultural or food business owners.
The program is co-sponsored by Horn Farm Center, and sessions will be held in its farmhouse at 4945 Horn Road, York, Pa., on Monday nights from Jan. 14 to March 11.
Through eight interactive sessions — combining short educational presentations, discussions, individual and group activities and guest speakers — participants will complete the steps to drafting a comprehensive business plan.
Topics addressed will include goal setting, marketing, human resources, legal issues/regulations, and finances.
Because of sponsorship that supported the development and delivery of the course, the fee is $175 for all eight classes (for additional family members or employees who will share the same materials, when registering, please select “guest” — $75 extra per guest of a full registrant).
Questions may be directed to co-instructor Winifred McGee, at firstname.lastname@example.org, or by calling 717-270-4391.
Registration is required before the first session. To register, go to http://agsci.psu.edu/yfif/york, or call 717-270-4391, by Jan. 7.