PETOSKEY -- The AccuVenture Group, a new Northern Michigan business, has small business as its specialty.
AccuVenture brings together the talents and skills of four local entrepreneurs. Its aim is to aid businesses that want to turn a comprehensive, meaningful and effective business strategy into execution to increase enterprise value.
The AccuVenture Group provides management consulting and market research services and has offices in Traverse City, Petoskey and Marquette. Executive team members specialize in internet marketing, strategic brand management, conventional and social media advertising, financial analysis, preliminary market research, and sales force management.
"Fortune 500 companies have the luxury of hiring teams of MBAs, experts and specialists to apply sophisticated techniques to minimize costs, maximize profits and optimize efficiency," said Michael J. Adams, one of the entrepreneurs involved in AccuVenture. "Meanwhile, there are 5 million businesses in the United States with fewer than 20 employees. Small businesses often cannot hire experts on a full or part time basis to assess operations, strategy or provide council and that is why we decided to form AccuVenture."
Adams, an Internet entrepreneur, is owner of an online retailer of 13 years. AccuVenture also involves marketing expert Marilyn Taylor, advertising professional Richard Hartwell of Harwell Digital Media, print and digital media specialist Collins Bollinger of DesignBot Creative.
The AccuVenture Group will be hosting two seminars this October at North Central Michigan College. The first seminar is planned for 5:30-7:30 p.m. Wednesday, Oct. 17, and is entitled "Social Media Marketing -- Developing Effective Strategies." The second seminar, titled "Renewable Energy Investments - What's the Payback?" is scheduled for 5:30-7:30 p.m. Tuesday, Oct. 23.
The cost to attend is $50 per seminar, or $80 for both events.
To inquire about AccuVenture's services or book seats for these seminars, call (231) 330-4477. For more information about the firm, see www.AccuVenture.com.