— Jack Meyer is dressing as Captain America for Halloween.
Plenty of other Heat fans will just go as him.
The fourth-grader is — and will forever remain — the "Good job! Good effort!" kid.
If you don't believe me, just behold the 326 million Google search results those words have spawned.
Or the 3,000 related pages the family has stuffed into a large black binder.
"This," says Jim Meyer, the boy's father, "has been quite a learning experience."
Almost five months have passed since Jack's young voice was heard on ABC trying to console the Heat after their Game 5 loss to the Celtics in the Eastern Conference finals.
The clip went viral overnight, with everyone from Michael Jordan to Deadspin weighing in on the message Jack was sending.
"Good job" came from the constant encouragement Jack receives from Michael Williams, his youth basketball coach in the Beth Am League.
"Good effort" was probably in Jack's mind because he'd just received Pinecrest Elementary's Effort Award earlier that day.
He still keeps the medal in a special drawer in his room.
Many initially thought Jack was heckling the Heat, who had sunk within one game of elimination.
"Heckling? What's 'heckling' mean?" Jack says.
When I try to explain, he jumps right back in.
"I know people thought that," he says, "but I know people are wrong for sure."
Oh, they were wrong all right.
About Jack's intent.
About the Heat's chances.
About those four little words and what they told us about the state of modern sports fandom.
Walking off the court that night, Chris Bosh never noticed Jack.
